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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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We’re excited to release the biggest update yet to our online Album Designer, focused on the things that matter most when you’re designing: control, speed, and precision. Here is a full list of what’s included in this release: Simple to use, faster and more fluid Our goal is to help you design beautiful albums easily, and you certainly can’t miss the improved performance! Even albums with many high-resolution images feel faster and more fluid: * Faster rendering * Fast movement between pages * Smoother drag-and-drop function * Reduced load times * Improved responsiveness To View More >>

This entry was posted in Product Updates by | Leave a Comment

Previous |  Contents | Next Download the eBook There are so many reasons why the printed image matters, but long term accessibility to your most treasured photos is surely a deal breaker. Why printed images matter Back in the ’90s I remember walking back to our trade show booth behind two people from a neighbouring stand. They were into IT. As they approached our booth I heard one say to the other, “I feel sorry for these guys. How long can they last in the modern world?” It’s so long ago I feel like they must have been visionaries — how did they know To View More >>

This entry was posted in Marketing by Ian Baugh | Leave a Comment

“Art is the most intense mode of individualism that the world has known.” –  Oscar Wilde   In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world.   Cole Holyoake is a Wellington based digital illustrator. He's also creatively involved in two tech start-ups and he's "deeply inspired" by influential figures around him.    Cole says his schedule can be chaotic and random — eight hours with a drawing tablet; or a mix of 3D modelling and drawing To View More >>

This entry was posted in Stories by Charlotte Baugh | Leave a Comment

When's the right time for a promotion? Certainly for the holidays — so your clients can have their  beautiful printed products under the tree for Christmas. The ultimate in personal gifts! Or when the wedding season's over — and you have time to chase past clients who're still dilly-dallying about their album. And for what purpose? Maybe to turn your social media audience into paying customers. Or lapsed enquiries into future business. Or past customers into repeat business! But once you've defined your goal, what's involved? This is our take on it, but of course To View More >>

This entry was posted in Marketing by Alexandria Baugh | Leave a Comment

“Art is the most intense mode of individualism that the world has known.” – Oscar Wilde In this series we shine a light on artists expressing their individuality, documenting what they love, working hard on their craft, and sharing it with the world. We took a deep dive into Auckland-based landscape and automotive photographer, Josh Hilliam’s mind to discuss his process of chasing down the wild coastline. How did you get started in photography? For me, photography started with playing around with a GoPro and a building obsession for aesthetic looking photos. It became a To View More >>

This entry was posted in Stories by Charlotte Baugh | Leave a Comment